What are the logos that come to your mind when someone asks you about logos and brands. Most people’s mind strikes with “Nike, Apple”. The image you are remembering is not just an image, it represents the brand identity. These logos resemble their brands’ trust, innovativeness and reliability and the success they have seen all these years. To create such powerful logos which creates a great impression in people’s minds, you need the right tools and designers who are creative and keen eyed over the designs. In this article we are going to learn about 3 such tools that will help you in creating a brand logo that creates impact.
1. Adobe Illustrator
From the 90s to now professionals are still using Adobe Illustrator for designing logos. There is a great reason for that. The reason is it’s been in this design industry for a long time and it also met all the required standards that a designer seeks. With the same tool designers have created some iconic logos like “Mercedes”.
Even in 2025 it stands still and acts as a go to tool for every designer. What makes this Adobe Illustrator best is its vector based tools. With the help of this you can download your logo at different sizes from small app icons to large billboard logos without losing its quality. Another best part is its recent feature “AI Recoloring”. This feature helps designers to try out different colors to their logos without wasting time and give you many ideas.
Adobe Illustrator is a tool for people who like to take full control over their design and have keen eye to the details.
2. Canva
You are starting a small business and startup and you need a logo for it. But, you cannot afford to hire a designer and you wanna build it yourself. Then “Canva” is for you. In recent years canva has been a favorite tool for people who want to design a simple logo.
You might be thinking why I need to use canva when I can use illustrator. The reason is you need experience and a learning curve to use illustrator. But, with canva you don’t have to worry about that. You can directly jump and start designing. Their drag and drop method and premade logo templates make your work easy. Their new AI assistant can take your guess work in choosing the colors and styles and make your work a little more easy.
Another feature that stands out is its collaboration feature. When you are working with a team you can all dive right in and work together in real time on the logo. If you are a novice or beginner in logo designing then canva is for you.
3. Looka
Looka is for people who need a professional logo within a few minutes. Looka positioned itself as a best AI logo designer in 2025 with its streamlined and hassle free experience to its customers.
Most of you wondering can an AI design personalized logos for my brand which meet my requirements? The answer is yes. Here is how it works. First the AI asks a few questions like your industry, your preferred style and colors etc. Based on the information you have given it gives you multiple logos within a few minutes. The best part is you don’t need to have any designing experience.
Looka does not stop at providing logos. It also provides business cards, social media kits and many more. It’s like a full package for businesses. Looka is best for people who have budget issues and need to develop a professional looking logo within a short time.
Conclusion
In 2025, whether you are aiming for a precise logo or versatile logo these tools will help you get what you need. All you need to do is find the right tool that matches your skill set and needs and then boom you can create a logo that captures what your brand needs to say just like Nikes’ Swoosh and Apples bitten apple. If you are trying to explore more AI free tools then check out AI for everyone. It’s a website that provides you with an invaluable large database of AI tools that match your needs no matter what your need is.